Theme:
Medicine & Health
Published:
1936
Brand:
Camel
Manufacturer:
R.J. Reynolds Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
"For Digestion's Sake - Smoke Camels"
Comments:
From 1936-1937, and then occasionally in 1938 and in 1939, Camel ran the "For your digestion's sake, smoke Camels" campaign, which insisted that Camels helped speed digestion by increasing alkalinity - perhaps the strangest health claim in all of tobacco advertising history. Camel claimed to have based its digestion "facts" on studies conducted by Dr. A.L. Winsor of the Graduate School of Education at Cornell University.
Keywords:
Cigarette