Theme:
Propaganda Etc.
Collection:
Miscellaneous
Published:
1929
Brand:
Reader's Digest
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
The reason for this development is very simple. Competition, thanks largely to advertising, is no longer within the industry. Competition the newer competition is now a fight between industriesCompetition becomes a sort of pitched battle between industries, with the bleeding pocketbook of the general public as the prize of war.