Theme:
Light, Super & Ultra Light
Collection:
Low Tar
Published:
1980
Brand:
Merit
Manufacturer:
Philip Morris
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
In tests where brand identity was concealed, a significant majority of smokers rated the taste of low tar Merit as good as- or better than- leading high tar brands. Even cigarettes having twice the tar!
Keywords:
Light, Low Tar
