Theme:
Light, Super & Ultra Light
Collection:
Light
Published:
1980
Brand:
Benson & Hedges
Manufacturer:
Philip Morris
Format:
Advertisement
Tobacco Type:
Cigarette
Comments:
The low tar concept is emphasized by the entirely white background in the image. This snowshoeing woman happily removes her right glove so she can enjoy her cigarette in the white, snowy wilderness. Her active lifestyle and happy demeanor further speak to the lightness of the cigarette.
Keywords:
Female, Health, Light, Menthol, Tar
