Theme:
Doctors Smoking
Collection:
20,679 Physicians
Published:
1931
Brand:
Chesterfield
Manufacturer:
Liggett & Myers Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
They always give their best Not a minute to call his own. Subject always to your needs and mine. Serving cheerfully rich and poor alike. Dispensing help and courage as well as medicine. A good fried, a wise advisor.
Comments:
A bespectacled physician writes a prescription, presumably for Chesterfields, as the text below indicates that Chesterfields are the “Rx [prescription] for milder better tasting smoke.” In the late 1940s, Philip Morris used a similar motif, but the their brand name actually appeared on the prescription pad (see our “Targeting Doctors” theme). In this ad, doctors are presented as good friends as well as advisors.
Keywords:
Doctor, Elderly, Irritation, Male, Mild