Theme:
Medicine & Health
Published:
1930
Brand:
Philip Morris
Manufacturer:
Philip Morris
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
"An Ounce of Prevention"
Comments:
Dates: 1930s to 1950s
“Johnny Calls for Philip Morris” was one of Philip Morris’s most successful advertising campaigns, employing Johnny Roventini and other “Johnny Juniors” for over 40 years. All of the above ads cite Philip Morris’s superiority, supposedly recognized and proven by medical authorities to be less irritating.
Keywords:
Cigarette
