Theme:
Electronic
Brand:
Blu Electronic Cigarettes, White Cloud
Manufacturer:
Lorillard, Inc., Lead by Sales
Format:
Advertisement
Tobacco Type:
Electronic Cigarette
Comments:
To promote the social acceptability of eCigs, electronic cigarette companies sponsor fun photobooths at social events. An ad for Blu vapor lounge shows a number of teens having fun at a Blu sponsored musical event. Electronic cigarette companies also attract young people through popular cartoons on Youtube, viewable to all ages, and interactive video games, such as “Fling a Friend!”
Keywords:
Electronic Cigarette