Theme:
Targeting Women
Collection:
Mass Marketing Begins
Published:
1931
Brand:
Chesterfield
Manufacturer:
Liggett & Myers Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
When choosing cigarettes for others, you can set no standard higher than Chesterfield's ownto give smokers what matters most: MILDNESS
Comments:
This beautiful woman is shown in profile to accentuate her beauty. Her white gloves, fitted hat, and fur coat provide her with elegance and style. The portrait’s illustrator was J. Knowles Hare (1884-1947), well known for his glamour and calendar prints, as well as his magazine covers and advertisements. He used his wife, Gladys Granger, as the model for most of his portraits.
Keywords:
Fashion, Female, Mild
