Theme:
Targeting Women
Collection:
Women in Sports
Published:
1952
Brand:
Camel
Manufacturer:
R. J. Reynolds Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Comments:
In this ad, famous diver Zoe Ann Olsen-Jensen (1931-present) provides an endorsement for Camel, and brings her famous baseball playing husband, Jackie Jenson (New York Yankees, Washington Senators, and Boston Red Sox), into the endorsement mix as well. Husband Jackie died of a heart attack in 1982. The ad describes Zoe’s many talents, and cites her Silver Medal in the 1948 Olympics as well as her Bronze in 1952, both for 3-meter springboard.
