Theme:
Targeting Women
Collection:
Women in Sports
Published:
1947
Brand:
Camel
Manufacturer:
R. J. Reynolds Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Comments:
Mary (Reilly) McIlwain, famous table tennis player, provides the athletic endorsement for this Camel advertisement in the 1940s. She is shown playing table tennis in a variety of impressive contortions, and a large photo of her shows her smoking a Camel and explaining that Camels were her favorite cigarette after experiencing many brands during the “wartime shortage.” This ad stresses Reilly’s athletic skill and subliminally ties this skill in with smoking Camels.
Keywords:
Athletes, Doctors, Female, Mary Reilly, Sports, Table Tennis, Throat
