Doctors who compared the leading favorite cigarettes report that: Smoke of the four other leading popular brands averaged more than three times as irritating and their irritation lasted more than five times as long and the strikingly contrasted Philip Morris.
Johnny Roventini (1910-1998), the famous Philip Morris spokesperson, grins at the camera as he upward in what at first glance appears to be a rude gesture. The ad insists that all smokers inhale, but the inhalation is no cause for alarm if you smoke Philip Morris cigarettes, as they allow you to “play safe with your throat.“ The false health claims abound: According to the ad, doctors have determined that Philip Morris cigarettes are less irritating than other brands, capitalizing on the public’s worries over smoking-related health conditions.
Actor, Child, Doctor, Health, Johnny Roventini, Male, Throat
