• Skip to primary navigation
  • Skip to main content
  • Skip to footer
SRITA

SRITA

Stanford Research into the Impact of Tobacco Advertising

Show Search
Hide Search
  • Ad Collections
    • Cigarettes
    • Pipes & Cigars
    • Chewing
    • Pouches & Gums
    • Marijuana
    • e-Cigarettes
    • Pod e-Cigs
    • Disposable e-Cigs
    • Heated Tobacco
    • Hookah
    • Anti-smoking
    • Comparisons
    • Video Ads
  • Brand Histories
  • Videos & Lectures
  • Publications
  • Resources
  • Exhibit
  • About SRITA
    • People
    • Research Interns
    • In the Press
    • Contact Us

Couples in Love – img0716

May 24, 2021 by sutobacco

Couples in Love – img0716
Download image
Theme:
Targeting Women
Collection:
Couples in Love
Published:
1956
Brand:
Winston
Manufacturer:
R. J. Reynolds Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Comments:

This advertisement targets young people by featuring young professionals meeting at a telephone booth, most likely in a train station. The two of them both smoke their Winston cigarettes as they bond and become friends over their mutual preference for the brand. The ad seeks to portray everyone everywhere as smoking Winston cigarettes, normalizing them into popular culture. The cigarette is advertised here as having an “exclusive Winston filter” which allows the flavor to “come through for you to enjoy.”

Keywords:

adult, couple, dating, Female, Male, man, phone, romance, suitcase, train, woman

Footer

About SRITA

SRITA’s repository of tobacco advertising supports scholarly research and public inquiry into the promotional activities of the tobacco industry. Learn more

Explore SRITA

  • Ad Collections
  • Video Ads
  • Brand Histories
  • Lectures
  • Publications
  • Resources

Copyright © 2025 · Stanford University