Theme:
Targeting Women
Collection:
Couples in Love
Published:
1970
Brand:
L&M
Manufacturer:
Liggett & Myers Tobacco Co.
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
Friday night, at last. Forget the job, forget the boss, forget being uptight, and relax with the full bodied flavor of an L&M
Comments:
This fashionable couple embraces the 70s fashion of the time; the man sports a paisley button up shirt which would have appealed to young people. He drinks from a wine glass while his girlfriend gives him a back massage, and they each smoke an L&M cigarette. The ad specifically associates itself with Friday evenings and the relaxation that should come with the end of the week. Cigarettes are advertised here as a stress-reliever.
Keywords:
alcohol, coffee, couple, Fashion, Female, Male, man, Relaxing, romance, wine, woman, young adult
