Theme:
Targeting Women
Collection:
Brides with Butts
Published:
1944
Brand:
Old Gold
Manufacturer:
P. Lorillard
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
The Cigarette that happily blends the world's best tobaccos.
Comments:
As this new bride throws her bouquet to the crowd below, she tosses her worries away and welcomes her new life as a married woman with open arms. The lit Old Gold cigarette floats above her hand, and the eye visually replaces the bouquet with the cigarette – as she moves into married life, she “treats” herself to Old Golds.
Keywords:
Cool, Domesticity, Female, Marriage, Mild
