Theme:
Targeting Women
Collection:
Brides with Butts
Published:
1953
Brand:
Pall Mall
Manufacturer:
American Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
Pall Mall encourages you to ease up...put worries aside...enjoy life more.
Comments:
One of life’s milestones is accompanied by Pall Mall cigarettes in this advertisement. A newly married couple rides away from their wedding in a limousine. As the groom holds his wife’s hand, he offers her a Pall Mall – accentuated by the red colored box in the center of the black-and-white image. This advertisement aligns itself with longstanding tradition to normalize its presence in everyday life.
Keywords:
Cool, Domesticity, Female, Marriage, Mild
