• Skip to primary navigation
  • Skip to main content
  • Skip to footer
SRITA

SRITA

Stanford Research into the Impact of Tobacco Advertising

Show Search
Hide Search
  • Ad Collections
    • Cigarettes
    • Pipes & Cigars
    • Chewing
    • Pouches & Gums
    • Marijuana
    • e-Cigarettes
    • Pod e-Cigs
    • Disposable e-Cigs
    • Heated Tobacco
    • Hookah
    • Anti-smoking
    • Comparisons
    • Video Ads
  • Brand Histories
  • Videos & Lectures
  • Publications
  • Resources
  • Exhibit
  • About SRITA
    • People
    • Research Interns
    • In the Press
    • Contact Us

High Fashion – img0596

May 24, 2021 by sutobacco

High Fashion – img0596
Download image
Theme:
Targeting Women
Collection:
High Fashion
Published:
1935
Brand:
Lucky Strike
Manufacturer:
American Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:

There are no finer tobaccos than those used in Luckies and Luckies' exclusive process is your throat protection against irritation against cough.

Comments:

Dressed in glamorous eveningwear, this woman reveals her cigarette holder as she accepts a Lucky Strike from one of three men offering her cigarettes. The red polka dots on the woman’s skirt mimic the red target on the front of the Lucky Strike cigarette pack, as do the men’s red carnation boutonnières and the red background. Like many Luck Strike ads of the time, this ad emphasizes the throat protection offered by Lucky Strike.

Keywords:

adult, Fashion, Female, party, sex appeal, woman

Footer

About SRITA

SRITA’s repository of tobacco advertising supports scholarly research and public inquiry into the promotional activities of the tobacco industry. Learn more

Explore SRITA

  • Ad Collections
  • Video Ads
  • Brand Histories
  • Lectures
  • Publications
  • Resources

Copyright © 2026 · Stanford University