Theme:
Targeting Women
Collection:
High Fashion
Published:
1931
Brand:
Lucky Strike
Manufacturer:
American Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Comments:
Dressed in a trendy, high-fashion evening gown, this woman lounges effortlessly with a Lucky Strike cigarette. The green accents in her dress, especially the large green pompom ties, seek to demonstrate the ways in which a woman might make the pack match her outfit; Lucky Strike was concerned that the green color of their packs would push away female clients, because green clashed with the fashionable colors at the time. The woman’s flush cheeks and the roses blooming behind her breathe life into the woman’s face, and show her in good health.
Keywords:
adult, Fashion, Female, Health, Luxury, outdoors, rich, sophisticated, Toasted, woman