Theme:
Targeting Women
Collection:
Let's Smoke Girls
Published:
1939
Brand:
Chesterfield
Manufacturer:
Liggett & Myers Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
In every part of the country smokers are turning to Chesterfields for what they really want in a cigarette refreshing mildness better taste. And a more pleasing aroma.
Comments:
This advertisement features a woman fly-fishing while holding a cigarette. Her smile, as she leans over her shoulder, says it all: young women who smoke Chesterfields have an active lifestyle, but still remain beautiful. Her dainty white gloves and revealed arms allow her to retain her feminine mystique while participating in this masculine pastime.
Keywords:
Female, Fishing, fly-fishing, refreshing, woman, young adult
