The answers came in by the thousands from all over the country. . . Actual statements of doctors themselves. Figures were checked and recheck with scientific precision.
The ad claims that the “figures were checked and rechecked with scientific precision,” but the only “scientific precision” involved came from RJ Reynold’s marketing department, in their analysis of the impact that this bogus survey would have in reassuring worried smokers that smoking was really not bad for their health.
Doctor, Female, Irritation, Male, Mild, Throat