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Young Smokers – img3861

May 25, 2021 by sutobacco

Young Smokers – img3861
Download image
Theme:
Targeting Teens
Collection:
Young Smokers
Published:
1955
Brand:
Philip Morris
Manufacturer:
Philip Morris
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:

Only a perfect balance of sunshine and moisture produce vintage tobacco-with its qualities of gentleness and delicate flavor. These qualities tell why Philip Morris has made so many friends among younger smokers-with their fresher, unspoiled tastes. Follow Young America's Lead.

Comments:

Again “Young America” is a phrase that resonates with a very wide range of age groups. Older people are nostalgic about their younger days, searching for ways to relive those carefree days, laying in the sunlight on a bed of flowers with their significant other. The young embrace their youth and are also trying to discover themselves by doing what everyone seems to be doing. Thus, “Do what Young America does” can be very powerful and persuasive words, offering to the older generation a way to experience youth again and to the young a way to fit in.

Keywords:

College, Female, Male, romance, Youth

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