Theme:
Light, Super & Ultra Light
Collection:
Light
Published:
1989
Brand:
More
Manufacturer:
R.J. Reynolds
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
Since when is More white? New More White lights 120's
Comments:
This advertisement is dominated by the colors of the More cigarette box. Most of this image is comprised of the couple’s white clothing, evoking the cleanliness of the light cigarette, while the green accents in the image speak to the mentholated flavor. The woman’s nails remain unpainted and natural, uncommon in most cigarette advertisements, further accentuating the complete purity of the More White Lights.
Keywords:
Female, Health, lights, Weight
