Say, how come, guy, / You dropped that fly / And spoiled the no-hit game I'm pitchin'? / What put you off? / Oh, yeah . . . a cough? / Yuh couldn't stop yer throat from twitchin'? / Them fags yuh smoke / Would make you choke. / Well, listen to what I'm remarkin' / You just arrange / To make a change / And smoke OLD GOLDS and stop that barkin'! / Us Old Boys learn / O:D GOLDS don't burn / Or scratch yer throat, or even fag it, / Rich, mild and pure / You'll like 'emsure, / And when the next fly comes, you'll bag it!
In this ad, Old Gold capitalizes on the large fan base of America’s favorite pastime, baseball. The older pitcher lectures the younger catcher for missing his fly ball. When the catcher says that he missed the catch because of a cough, the pitcher recommends Old Golds to “stop that barkin.’” The dialect, which replaces “you” with “yuh,” provides the scene with authenticity.
Cough, Health, Throat