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Couples in Love – img0680

May 24, 2021 by sutobacco

Couples in Love – img0680
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Theme:
Targeting Women
Collection:
Couples in Love
Published:
1936
Brand:
Lucky Strike
Manufacturer:
American Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:

Recent chemical tests show that other popular brands have an excess of acidity over Lucky Strike of from 53% to 100%. Results verified by independent chemical laboratories and research groups.

Comments:

This well-learned and affluent couple sits back to back on a beautiful golden couch in their at-home library. The advertisement capitalizes on the general public’s desire to feel luxurious during the financial hardships of the Great Depression. Her green robe, his red smoking jacket, and the golden couch combine to represent the colors of the Lucky Strike box. They each have their own box, displayed in a different manner on the coffee table, but she helps her husband by lighting his cigarette with her own in what seems like a strange gender-reversal.

Keywords:

artist, Female, Hayden Hayden, Health, Male, romance, Toasted

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