Theme:
Doctors Smoking
Collection:
Nurses
Published:
1950
Brand:
Camel
Manufacturer:
R. J. Reynolds Tobacco Company
Format:
Advertisement
Tobacco Type:
Cigarette
Quote:
Yes, my doctors report just proved what my own throat told me about Camels- Ther're so Mild! And they taste so Good!
Comments:
This advertisement targets women with spurious health claims. A secretary named Miss Rita Tennant represents the average working woman as she endorses Camels for mildness. Images of her at the doctor’s office, a nurse fawning over her, work to support Camel’s health claim that there was “not one single case of throat irritation due to smoking Camels” in their study.
Keywords:
Female, Irritation, Nurse, Throat
