Why our Physicians call our new brand a 'Health Cigar'. I recommend Thomson's Mell-o-well cigars to any who are interested in regaining or keeping physical fitness. I am convinced that irritatnsm such as nicotines, glycerides, albuminoids and carbons- dangerous when used to excess by those who are physically below par- are largely removed from Thompson's... Signed by G. Edward Roehrig, M.D.
This ad prints a testimonial from Dr. G. Edward Roehrig (1865-1938), stating that “irritants, such as nicotines, glycerides, albuminoids and carbons” have been “largely removed” from Mell-o-Well cigars, making them his first choice in recommendation to his patients. Dr. Roehrig was a prominent physician in the Los Angeles area and was president and organizer of L.A.’s Zoological Society. He passed away from lung cancer at the age of 73, providing this advertisement with a haunting message.
Doctor, Healthy, Male, Medicinal, Nicotine